The Energy Hog was originally founded by Energy Outreach, Colorado. It was designed as an advertisement by the Ad Council, the US Department of Energy, and the Alliance to Save Energy. The 2005-06 campaign primarily targeted energy reduction in homes and encouraged viewers to seek a federal tax credit. Once the campaign concluded the Alliance to Save Energy retained the rights to the character and image.
Richmond Hotel set up an energy saving team in 2011. This team has been evaluated and adjusted yearly. Miss Laksawan Wongworakarn Managing Director has held the position of chairwoman of the energy saving committees. These committees are responsible to operate and control energy saving techniques to comply with eight steps of energy saving listed by the Ministry of Energy. The energy saving committees also set up a sub-committees and energy saving units, which were selected from every hotel division.